GSD&M IDEA CITY’s work goes beyond just making ads. They wanted to invigorate a series of messages showing energy and passion. Messages that allows travelers to interact in the 3D format. They partnered with Softmotion to assist them with the production of the lenticular banners.
The end result is a series of 3 phase flips installed in strategic airport areas to greet their customers while they board airplanes.
Specifications:
Customer: Southwest Airlines
Agency: GSD&M Idea City
Application: 3 phase flip 24’’ X 72’’
