Tact Publicité mandat was to create an interactive space for consumers at the POP level. The goal was to project Michelin as a modern and high tech company. The agency Tact Publicité partnered with Softmotion to create the dynamic 3D animation / transformation.
Specifications:
Customer: MICHELIN
Agency: Tact Publicité
Application: 24 frame animation 9’’ X 12’’
